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NETIVE – Brand. Biz. Beyond.


Could the Northeast Be India's New Fashion Business Hub?
Northeast India has looks, it has a cultural identity, it has a certain amount of fashion-savvy youth. Now can it leverage this into a business? From oversized jackets, baggy jeans, chunky boots, layered jewellery and put-together outfits — the Northeast has always had a certain affinity for Western fashion. But what makes the people here so interesting is that they manage to interpret trends in their own ways. From across the region, Western silhouettes are mixed with indige
13 hours ago2 min read


Where Fashion Met Coffee: Trends Drip Fest 2026
Fashion met coffee, music, and creativity as Trends Drip Fest 2026 transformed Trends, Christian Basti, Guwahati, into a vibrant lifestyle destination on 24th July. The event brought together fashion enthusiasts, creators, influencers, media personalities, and shoppers for an immersive experience that celebrated style beyond the runway. The evening began with an energetic welcome, setting the stage for a celebration where fashion was experienced rather than simply showcased.
Jul 312 min read
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