Diwali gifting has grown into a major business opportunity, turning a tradition of gratitude and goodwill into a thriving seasonal market. From boxes of sweets and dry fruits to premium hampers, jewellery and personalised gifts, brands are finding new ways to make festive gifting more thoughtful and memorable. A Season of Big Business Diwali is one of India's busiest gifting periods, with individuals and businesses spending on gifts for family, friends, employees and clients.
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